The approach of Let’s Get Social was multi-faceted and multi-staged:
Step 1 – Research & Planning
With 10 years of e-commerce data at our hands to evaluate, we were able to define Milton-Lloyds’s evolving audience and their buying behaviours.
Step 2 – Brand Refresh
The current branding style was given a makeover. The brand colour palette, social media grid social media were given a fresh look and feel.
Step 4 – New Content
We worked with our partner photographers to curate a new range of location shoots, as well as creating new video and animated content; all to be used to excite and inspire our target audiences.
Step 5 – Delivering the Campaigns
We used a range of digital marketing techniques, alongside our new compelling visual content, to gain followers and engagement on Facebook and Instagram.