The Brief
Careline Moving & Storage is one of the largest and most experienced removal companies in Ireland, with offices in Cork, Dublin, Limerick, Belfast and London
The client was looking for an agency to partner with to build the brand online, reach new audiences in Ireland and the UK, reduce reliance on expensive lead-generating services and boost direct enquiries through social and the website.
The Idea
We help businesses create digital and social marketing campaigns that increase their ROI and brand awareness.
We took the time to understand Careline’s goals, brand and ambitions for social media and digital marketing and offered a bespoke social media package to suit their business needs in Ireland and the UK. Once completed we created a strategy to help you achieve their key business goals.
The Results
Starting with giving Careline’s social profiles a fresh feel with a new graphic styling approach we took over the weekly management of all social platforms. A weekly call kept us clued-in with operational information and goals to ensure that weekly posts and messaging closely aligned with business goals and sales priorities.
Our social media strategy for Careline covered:
- Creating the right pillar content
- Content Creation
- Brand messaging
- Monthly planning and scheduling of content
- Advertising Campaign Management
- Monthly reporting
This outsourcing of their social media management helped Careline remain focussed on the day to day operations and business growth. We became their outsourced marketing department.